We started with one mission: fix cross-border e-commerce for Latin America.

The current model is broken. Expensive, opaque, and built for everyone except the Latin American consumer.

The Opportunity

Only 14% of LATAM shoppers buy cross-border. 86% is still untapped.

Participation Rate in %

Domestic vs. Cross-border e-commerce in LATAM

Domestic78%
Cross-Border14%

Online Shoppers in LATAM

Our Vision

One platform to automate cross-border commerce.

Upper is building the holistic infrastructure Latin American cross-border commerce never had — unifying freight, AI-powered customs and smart last-mile into a single, fully automated platform. No handoffs. No black boxes. AI at every layer.

  • AI-powered customs clearance

    Every SKU classified automatically. Duties calculated in seconds. Compliant declarations generated without human input.

  • End-to-end freight

    Dedicated air routes from Miami and Madrid directly to Colombia, Ecuador, Peru and the Dominican Republic.

  • Smart last-mile network

    High-density locker infrastructure and door delivery across LATAM — fully owned, no third-party handoffs.

  • Fully automated flow

    From checkout to doorstep, every step is connected. One platform, one data layer, zero manual touchpoints.

Our Journey

From Guayaquil to the OS for LATAM Cross-Border Commerce.

  1. 2023

    Founded in Ecuador. Launched B2C international courier with a simple promise: affordable, transparent shipping from the US to LATAM.

  2. 2024

    Became #1 international courier in Ecuador. Scaled to >44K+ active users.

  3. 2025

    Expanded to Peru, Dominican Republic, and Colombia. Started building Last Mile locker network.

  4. 2026

    Launched B2B verticals: Customs AI, Customs Debt Facility and Origin Warehousing.

  5. 2027+

    Building the OS for LATAM cross-border trade. Scaling the full stack across the region.